Identify your company's competitive advantage and learn strategies to make it sustainable for long-term success.

Discover how Microsoft's economic moat, strong brand, and cloud services ensure its competitive advantage and market ...

Competitive advantage is a favorable position sought by a business to be more profitable than its rivals. To gain and maintain a competitive advantage, the business provides either more affordable or ...

Opinions expressed by Entrepreneur contributors are their own. In their book Guerrilla Marketing Field Guide, the founder of guerrilla marketing, Jay Conrad Levinson, and his wife and business partner ...

Two thirds of the BCS formula are human-controlled. The Coaches Poll, voted on by the population segment most-biased and least able to sample a broad array of games, is one-third. The Harris Poll, a ...