For its 20th anniversary, "The Elf on the Shelf" is offering a wide range of limited-edition products, including an ...

“The magic of Elf on the Shelf reaches beyond the children the dolls are intended for and gives parents’ permission to play, ...

Christmas is less than one month away and silly, sneaky little elves are starting to appear in children's home. A holiday tradition for many families around the world, it is indeed Elf on the Shelf ...

For as long as twin sisters and co-creators of popular children's book "The Elf on the Shelf" Christa Pitts and Chanda A. Bell can remember, Santa's little helper, an elf, has been a part of their ...