Twenty straight days of chaos: What life is like for a Christmas elf at S.F.'s Fairmont Hotel

For the holiday season, Bri Crabtree is the Fairmont Hotel Christmas elf, dressed in stripey tights and pointed ears, and ...

The Elf on the Shelf made spying a holiday pastime

The optics of a fleet of identically dressed little guys showing up to the homes of strangers and announcing their intention to report bad behavior to a central authority was a hard sell. But the ...

I Helped Turn The Elf On The Shelf Into A Global Phenomenon. I Never Thought It Would End Up Like This.

"Maybe that’s why watching what happened next — not just to the brand, but to Christmas itself — hurts as much as it does." ...
WVTM Channel 13 on MSN

How an Alabama school is using a real-life 'Elf on the Shelf' to boost attendance

Forest Hills Elementary School in Alabama uses a real-life 'Elf on the Shelf,' played by Assistant Principal Jon Ray Russell, ...
Amazon S3 on MSN

Elf On The Shelf VS Real Elf!

The Elf on the Shelf and the Real Elf see who is the better elf!Watch the bloopers and BTS here: <a href=" <a href=" | Merch Shop: <a href=" CULTER35 ELF MERCH HERE! <a href=" one of our channel ...

I'm pretty sure I just saved Christmas for parents with Amazon's Alexa

Amazon's Alexa horrified some parents when it answered kids' questions about "Elf on the Shelf." So I asked the company what ...