And you can whip it up in a flash.

It's a branded product recognizable to most Americans, whether grabbed blearily from the cupboard on weekend mornings to produce a pancake breakfast or picked up in the supermarket to make quick ...

From the Betty Crocker Kitchen: Add some charm to your cupcakes! It's super easy when you use Betty Crocker cake and frosting and a sprinkle of colorful cereal. Heat oven to 350°F (325°F for dark or ...

Chocolate Lover’s Dream Cake (Photo provided by General Mills) Betty Crocker celebrates 100 years of recipes in their new cookbook, “Betty Crocker Best 100”. With a look back through not only popular ...

Crisped to perfection.

There's a reason deviled eggs have graced American tables for generations. This classic Betty Crocker recipe delivers perfectly creamy, flavorful deviled eggs that disappear at every gathering. With ...

From the Betty Crocker Kitchen, "With a special twist for a surprise ending, our traditional sweet, creamy candied sweet potato recipe has a crunchy, whole-grain cereal and pecan topping for stand-out ...

Searching for the perfect send-off to summer? This classic cobbler recipe should do just the trick! Perhaps the best part about this recipe is you don’t have to be a baker extraordinaire to pull it ...

1. In a mixing bowl, mix flour and salt with a fork. Add oil. Continue mixing until it forms large lumps, but doesn’t stick all together. 2. Sprinkle cold water over the flour mixture; continue mixing ...

Marian Ralston, second from left, watches General Mills executives try out new cake recipes at the Betty Crocker test kitchen in the 1940s. By now, it’s well-known that Betty Crocker is not a real ...

Betty Crocker is celebrating its 100th birthday by giving cooks and bakers the opportunity to have their recipes featured on a custom box. The #CallMeBettyCrocker recipe contest is open now through ...