Video will be one of the biggest growth drivers for businesses in 2026. Here's how to use it to drive conversions.

The startups that are thriving in the digital marketing space are not following outdated playbooks—they are inventing new ...

Your competitive advantage comes from standing out. By investing in these four marketing trends, you’ll create a presence ...

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Google vs. ChatGPT for AI shopping help; how Disney’s OpenAI deal helps brand marketing; holiday AI fails from McDonald’s and ...

From text-to-video tools and AI image generation to mobile editing and chat-based creation, generative AI quietly reshaped ...

Since November 2024, revenue from gifts has increased 250% at Patreon. The platform's Marketing SVP discusses the brand’s ...

Marion Bernard, Head of Marketing for Google and YouTube Ads in France, points out that nostalgia has evolved from being just ...

Marketing is a key driver of business growth, but building an effective approach takes time. Whatever size your business is, you’ll need to think about marketing from day one. Once you’ve got your ...

Attribution measurement is still a mess; video podcasting struggles with effective advertising; and NIL deals are taking off ...

Running a mortgage company, turns out, isn’t free, and lenders are trying to cut costs and increase efficiency everywhere.

The age of effortless influence is over. In 2025, brands had to prove their value, build real-world credibility and offer ...