Audi India's marketing head, Gaurav Sinha, reveals the brand's pivot towards younger, aspirational buyers under 40, driven by ...

1. Risk: AI Monoculture (Shared Blind Spots). This is the most critical and overlooked systemic vulnerability. Building your ...

Agencies are leveraging first-party data, smart analytics and AI-powered tools—not just to replace old methods, but to build ...

Discover a clear crypto analysis comparing IPO Genie and BlockDAG, prices, timing, and upside to see which could be the best ...

What it takes to operationalize entities and schema across large organizations, without breaking governance or increasing technical debt.

Connected TV has been part of the advertising conversation for more than a decade, but the industry is entering a very different chapter. For years, CTV was seen as a premium reach tool: great for ...

SEO teams can tie organic performance to revenue by mapping full user journeys in GA4 and uncovering hidden conversion opportunities.

ZoomInfo reports that 95% of enterprise AI projects fail to deliver ROI due to inadequate data infrastructure. Successful implementations focus on specific problems, integrate into workflows, learn ...

The loss of the central role of people in today’s complex global systems is the greatest danger of all. In Kenya and Amdo ...

For the last decade, the contract between websites and search engines was simple: you give Google content and keywords, and ...