Ynon Kreiz, the chief executive of Mattel, believes consumers squeezed by tariffs and inflation will cut back on other things ...

After speaking with numerous experts and testing several AI toys firsthand, I've learned to proceed with extreme caution in ...

Retro toys from the 90s and early 2000s are becoming increasingly popular this holiday season, offering parents a meaningful ...

The Toy Fund auctioned the dolls — some highly sought-after by collectors — and used the proceeds to purchase holiday presents for Maine children. The email that arrived in the Portland Press Herald ...

If you click on links we provide, we may receive compensation. Snag a popular Ms. Rachel doll for $9 Amazon (6) So many great toys are on sale and in stock right now that you’ll be kicking yourself ...

This is read by an automated voice. Please report any issues or inconsistencies here. It’s only September, but the world’s toymakers and designers are converging on El Segundo this week for an ...

A man has been arrested after police spotted him driving what appears to be a Power Wheels Barbie Jeep Wrangler in morning rush hour traffic. According to a report by the Prince George Royal Canadian ...

The large post World War II birth rate between 1946 and 1964 became labeled as the baby boomer or “boomer” years. My previous article about dangerous baby boomer toys resulted in a number of readers ...

The National Geographic microscope is an excellent science kit for young aspiring scientists. It features a user-friendly microscope with kid-friendly controls like large focus knobs and a soft-touch ...

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology ...